Umbro Viral: Manchester City launch their new 2010/11 away kit in surprise New York pick-up games

Manchester City used the launch of their new away kit to expand their world wide brand.

Joe Hart, Emmanuel Adebayor, Micah Richards, Dedryck Boyata, Shaun Wright-Phillips, Wayne Bridge and Kolo Toure travelled to Sara D. Roosevelt park in downtown Manhattan on Thursday to reveal the Citizens new away kit for the first time during impromptu pick-ups matches against local players and travelling City fans.

The superb Umbro viral can be seen here.


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